Selling Skills for Accountants – Part 2
This is my second article on selling skills. There are many books written on selling skills as there are also on pricing. The two are inextricably…
This is my second article on selling skills. There are many books written on selling skills as there are also on pricing. The two are inextricably…
For those of you who have avidly read my first five articles on this important topic. I trust this is all showing a clear picture on how you can improve job profitability.
I know many accountants who tell me that when in front of a prospect they ‘close the sale’ every time. I know others that would never contemplate thinking that they were in a business where they are required to sell. But we all do – whether we admit it or not. I am going to introduce you to a few thoughts, ideas and strategies to help you improve your selling skills.
I understand that this is stating the obvious but to improve margin you either need to increase the price or reduce the cost of the job - or both. We have invested time looking at pricing on a number of occasions, here we have been delving into reducing job costs.
As my lead article was somewhat lengthy, I will keep this short but to the point. In the first Taming article we looked at a range…
POWERFUL FEEDBACK Following my last post, I received a number of emails commenting on how valuable the insights were that are being shared.
We continue with our series of articles looking at how you can improve your job margins.
According to recent feedback from firms, debtor/receivable days are on the increase with a knock on impact on firm lock up (debtors and WIP at realisable value).