Improving Your Sales Technique With Better Questions
The key to increasing the likelihood of a prospect agreeing to become a client is more than personality and friendliness – as important as those are.…
2022/23 – Ever Changing Times – a power focussed review and mid year update
We are now almost two thirds of the way through 2022 and almost 30 months since that day in March 2020 when Covid hit and the…
Winning clients – Power questions to pepper into your sales meetings
I have always told it this way - the difference between a good accountant and a great accountant is that a great accountant asks better questions…
11 Ways to Waste Your Accounting Firm Marketing Budget
Here are 11 ways you can waste your accounting firm marketing budget and how to fix it.
The Sales Meeting: Questions to Ask Decision Makers or Decision Influencers
You might have come across the four Ps of marketing. Here are my four Ps of selling.
Opportunities, Staff Care and Retention Strategies
I recently started consulting with a 6-partner firm who invited me to help them with their business and strategic planning. The firm is profitable – in…
Securing the Right Commitment
Continuing our journey and looking at a step-by-step guide at improving your sales results. We look in this article at how to gain the result that is right for you and your [soon to be] client.
Check the Oil Light and Other Lessons Learned from My Cross-Country Adventure
After 26 years of service my husband retired from the U.S. Navy on June 30, 2014. On July 10, we set out on our cross-country adventure…